Since It Identifies Companies and Helps Them Identify How and When to Communicate During Each of the Stages. Since Consumers Use Different Platforms (Web, Social Networks , Mailing, Etc.) They Also Participate in Different Points of Contact, So They Will Need Different Information Throughout the Stages of the Funnel. Therefore, Using the Aida Model to Plan a Personalized and Targeted Communication Campaign Can Be a Good Start. to Do This, Answer Several Questions in Each of the Stages of the Aida Model . Here We Leave You Some So
That, Based on the Answers, You Can Apply the Aida Model in Marketing, Go Ahead! Awareness in This First Phase, Ask Yourself: Executive Master in Digital Marketing, Analytics and Ux Learn to Design Strategies Applied to Digital Sales and executive list User Experience I Want to Sign Up! How Do You Make Buyers Aware of Your Products or Services? What Is Your Outreach Strategy? What Is Your Brand Awareness Campaign? What Tools or Platforms Do You Use? What Messages Do You Use? Interest in This Second Phase of the Aida Model in Marketing, Answer These Questions: How Are You Going to Gain the Interest of Your Potential Customers?
What Is the Content Strategy? How Will You Make This Information Available and Where? That Is: on the Website, Through Videos, Customer Reviews, Etc. Desire at This Stage of the Aida Model Funnel , Ask Yourself: What Makes Your Product or Service Desirable? How Do You Interact to Establish an Emotional Connection? Online Chat? Immediate Response on Twitter? Do You Share Tips and Advice? Action in This Penultimate Phase of the Aida Model , Consider the Following: What Are the Calls to Action and Where Do You Place Them? Is It Easy for Consumers to Connect and Where Do They Expect to Find It? Think About the Marketing Channel or Platform You Are Using and How to Capture It. That Is, Through Emails, Website,